Synthesis Essay Question Essay Example

Synthesis Essay Question Essay Name: Instructor: Course: Date: We will write a custom essay sample on Synthesis Essay Question specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Synthesis Essay Question specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Synthesis Essay Question specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Synthesis Essay Question The stories, â€Å"Identities†? and â€Å"Mistaken Identity†?, are generally similar since they depict the consequences experienced by the different main characters regarding their mistaken identities. The poem â€Å"Mistaken Identity†?, by Alden Nowlan shows two different situations where two women mistake the protagonist for a person they knew and portray intimacy for him whom the women perceive him to be is entirely wrong. On the other hand, the short story, â€Å"Identities†?, by W.D Valgardson portrays the consequences met by the protagonist, a middle class parent, regarding the issue of wrong identity. In order to set the mood for the two literary works concerning the theme, various tones have been used to clarify. Irony, loneliness and anxiety are the main tones evident in the narratives. To enable analysis of the written works, it is important to assess the different variations in tone in the stories. Both writings exhibit a variety of tones, which demonstrates the consequences of mistaken identity. One of the main tones apparent in both stories is loneliness. In â€Å"Mistaken Identity†?, solitude is evident where a fat woman who smelled of beer approaches the protagonist. The woman kisses him and the protagonist states that he is lonesome and was almost tempted to assume the identity that the woman was implying. It is stated, â€Å"and I was so lonesome†? (Nowlan, 15) showing the protagonist†s loneliness. The protagonist confirms his despair by reluctantly declaring to the first woman that he is mistakenly identified hoping that the woman will continue expressing her feelings of intimacy. This is evidenced where he says, Abefore I spoke, she had realized that and was pushing me away? (Nowlan, 25-26). Instances of loneliness are also evident in â€Å"Identities†?. In the story, the protagonist experiences feelings of solitude. This is shown where the pr otagonist feels like temporarily abandoning the comforts of the suburb. He decides to lonely explore without having any destination in mind. This is indicated in two instances where the author states, â€Å"wakes in him a desire to temporarily abandon the twice-cut yards and hundred-year-old oaks†? (Valgardson, 1-2) and when he states, â€Å"He does not hurry for he has no destination? (Valgardson, 1-2) which affirm the protagonist solitude. Both pieces use loneliness in order to allow the reader feel the mood of the protagonists. Variation in tone that is also identified in both stories is anxiety. In Mistaken Identity?, the protagonist reacts differently to the woman warm greeting by avoiding her hastily through turning away from her as if she was posing danger, which is affirmed when the protagonist states, â€Å"I very quickly turned away? (Nowlan, 39-41). The protagonist also expresses stress where he decides to identify himself correctly to the first woman who had also mistakenly identified him as her lover, Walter. In order to avoid the consequences that could arise from his mistaken identity, the protagonist decides to tell the woman his real identity. He states, â€Å"what I did was mumble something about there being a mistake†? (Nowlan, 20-23). Anxiety is also evident in â€Å"Identities†?. The tone is depicted by the protagonist reveals stress when he sees a group of suspicious looking people. This is shown where the author states, â€Å"he hopes his day old beard which he strokes up ward with the heel of his hand†? (Valgardson, 8) which affirms his concern of him being mugged. Anxiety determines the decisions the protagonists made in their respective and different decisions. Irony is also another tone that is identified in the two narratives. For instance, in â€Å"Mistaken Identity†?, the protagonist states, â€Å"It’s good sometimes to be mistaken for someone else, although it usually ends badly†? (Nowlan, 5). This indicates verbal irony in which the protagonist acknowledges that being mistakenly identified is disadvantageous but at the same time asserts that it is advantageous to be recognized as another person. In the same story, irony is also seen where the protagonist admires the attention of being mistakenly identified as Davie, but he decides to avoid the attention even though it is frightening. He states, â€Å"Then, because I wanted her to keep smiling at me, lovingly, I very quickly turned away†(Nowlan, 35-40). Irony is also noted in â€Å"Identities† where the protagonist is killed by the police officer, instead of the group of people that were outside the small store. An irony of situation occurs towards th e end of the story when â€Å"He is so intent upon the three men and the girl that he does not notice the police car drift against the curb, nor the officer who is advancing with a pistol in his hand†?(Valgardson, 10-11) and â€Å"Instinctively relaxing, certain of his safety, in the last voluntary movement of his life, he reaches his hand not in the air as he was ordered to, but toward his wallet for his identity†? (Valgardson, 10-11), the author depicts the protagonist† ironical death. Irony plays an important role in depicting the consequences of mistaken identity. Both stories noticeably outlay the theme of identity and its consequences. In â€Å"Mistaken Identity†, identity plays a role in the identification of the protagonist. The story depicts the protagonist † status as mistaken. The first example is seen where the fat woman incorrectly identifies the protagonist as Walter. In the second example, a young woman as Davie mistakenly identifies the protagonist. In â€Å"Identities†, the consequences of identity are noticed by the protagonist is seen as a criminal due to his unshaved beard, contrasting attire and the fact that he was driving a Mercedes Benz. He ends up being shot by the police officer who mistakenly classifies him as a car thief. To allow for the development of the theme, irony, loneliness and anxiety are used to exemplify the main subject of the stories since the tones play a role in establishing the roles of identity in both narratives. Works Cited Nowlan, Alden. â€Å"Mistaken Identity.† Selected Poems. Ed. Patrick Lane and Lorna Crozier. Concord: House of Anansi Press, 1996. 72. Print Valgardson, W.D. â€Å"Identities.† What Can’t Be Changed Shouldn’t Be Mourned: Short Stories. Ed. W.D Valgardson. Vancouver: Douglas and McIntyre, 1995. 56. Print.

Looking at the Essay SAT Sample

Looking at the Essay SAT SampleThe Essay SAT sample, which is a free college essay or assessment paper and is provided by the SAT administration teams, is different from what many students have come to expect when it comes to essay writing. It is the first time in the history of the SAT that the essay SAT test has been revamped. It also makes it easier for students to prepare and understand the course work of the test.The current version of the Essay SAT test is made so that all students are given an equal chance to get an essay score. The process of developing and refining the Essay SAT sample is no exception. There are already several types of essay that students can choose from, and the process of preparing for the exam is very interesting. Students will be surprised to find out that the online implementation of this SAT study guide is a lot more complicated and challenging than that of the traditional one.The Essay SAT sample allows students to write about anything and everything . Students can learn how to write in the language of business and current events as well as in more personal situations such as friendship, romance, and family. It is really great to see that each and every essay will be analyzed in order to be sure that it fits the essay guidelines for the SAT test.It is not enough to write an essay on a topic that is not covered in the Essay SAT study guide. The Essay SAT sample provides students with the basic guideline of what kind of topics should be discussed. This makes it possible for students to know what to write in their essays.Students should never underestimate the power of the Essay SAT sample. They should always remember that writing a great essay requires writing about a subject that is relevant to the course content. Many students tend to overlook this factor and end up getting nothing but a worthless piece of work.The Essay SATsample clearly tells students that there is a need to analyze and assess their writing. A bad grade for a college essay is something that they can really regret after their senior year of college. Many students actually spend hundreds of dollars paying professors to show them how to do essay analysis. A good note to give to professors would be to always write an essay based on the essay guidelines from the Essay SAT study guide.Students should also remember that they should take the essay writing seriously. There is no room for errors when writing an essay. A student must know how to be able to put into words his own experiences, thoughts, and ideas in order to make a very convincing essay.The Essay SAT sample is really important for students who want to get into Harvard or other top colleges. For that reason, most students choose to use the Essay SAT study guide when they are writing essays for the SAT test. The more information that is written down, the better the test will be.

Themes of the Scarlet Letter essays

Themes of the Scarlet Letter essays Themes Pertaining to The Scarlet Letter The Scarlet Letter, by Nathaniel Hawthorne, illustrates upon many ideas referring to life and ways of living. He touches on values viewed by people of all types of social status. Morals, which should be engraved in ones mind, seemed to be forgotten. These actions that should have never been performed are topics revealed in The Scarlet Letter. The actions being accomplished include ideas such as sin, revenge, and betrayal. Hawthorne uses many techniques in developing the themes that shape this novel. The act of sin occurs many times throughout the novel. Hawthorne gradually develops the sin committed by Reverend Dimmesdale. In the beginning of the book the reader has no idea who the real father of Pearl is. Not until the end of the book did the surrounding townspeople know that Mr. Dimmesdale, a reverend, was the person held responsible. Hawthorne did a good job in prolonging the secret, which in essence helped form a great theme. Although Reverend Dimmesdales disobedience wasnt clarified until the end of the story, another action going against the church started off the novel. The sin of adultery was what Hester Prynne was guilty of committing. Hawthorne decided to ripen this concept in just the opposite way of Reverend Dimmesdales sin. Her sin ended up making her the main attraction of the marketplace. As the story progressed, everyone became more mild about her sin. So as one sin was declining, another one was progressing. Since sin was constantly being seen through out the entirety of the novel, its now easy to see why sin was a main theme. Revenge being another theme in the book, was thought and planned out by a leading character in The Scarlet Letter. Building such a character as Roger Chillingworth made it easy for Hawthorne to construct a topic like revenge. By interacting Chillingworth and Mr. Dimmesdale more often towards the middle of the...

Quality Management and Accountability Essay Example | Topics and Well Written Essays - 750 words - 1

Quality Management and Accountability - Essay Example Experts posit that while distinct individual expertise is significant in the creation of team, however, they must not be able to overlook the need to openly communicate to each other to completely manage changes in the hospital. 2. The article you read indicated that there needs to be an agreement and understanding between employees and managers for successful quality programs. Discuss this aspect of the case study (e.g. did this occur, what understanding do you think each group had, etc). In the case at hand, while the team were able to attend training on quality improvement training and created its team for the hospital to strategize the changes for competitive leverage but there is apparent lack of communication and coordination to all departments about how the improvements will be undertaken with everyone’s participation. The case further showed that the human resources are demotivated. They were non-collaborative as demonstrated by their poor attendance in meetings; the c orrective action teams were dysfunctional but has instead focused on problem-solving with blame; poor reporting and documentation; and few were convinced that genuine total quality changes can be fully effected. It is appreciable that there are those who are interested to introduce changes in the administrative and operational aspects of the hospital, like Joe, but the drive for changes isn’t just enough. Joe was only able to send a team to undertake training on quality improvement team (QIT) and partially communicated his plan to few staff. The goal of attaining quality services was not shared by everyone. Managing changes within an organization require that the administration and its teams should sit down together and conduct an evaluation of hospital operation and organisational functions (Weeks, Helms, & Ettkin, 1995). There should also performance evaluation among employees. Such evaluation will assess how the human resources work viz-a-viz its goals and how the manageme nt function to complete its program effectively (Weeks, Helms, & Ettkin, 1995). The evaluation will outline the annual outputs of the hospital and determine the outcome of these programs. This will also cover an evaluation of company policies, human resource management and customer or patient supervision. When this evaluations are done, only then that the quality improvement teams (QIT) could formulate recommendations and program of actions that will serve as framework in instituting changes for the organization (Ciampa,1992). The recommendations will address all the problems and concerns raised in the evaluation holistically so that the team will be able to comprehensively respond to problems. As such, they will be able to see the correlation of reports from all departments, the evaluation process and the procedure of managing total quality improvements (Whetten, & Cameron, 1991). 3. What steps did the manager take to implement the improvement process? What steps did he do correctl y? Which ones did not work? As discussed earlier, the manager was only able to send the staff for training on quality improvement but in the absence of shared goal within the organization, the collaboration and cooperation became nil and nixed. Joe plans and sets target but these are not openly agreed and coordinated with all department heads, thus, the direction in in creating changes are not achieved and the outcome was

Using a UK retailer of your own choice, assess their Own Brand Essay

Using a UK retailer of your own choice, assess their Own Brand strategy - Essay Example The retail business is highly related to the perception and preference of customers. Sainsbury’s in order to develop its brand strategies has become completely customer oriented and has adopted strategies accordingly. The market share of Sainsbury’s in the year 2011 first quarter is estimated to be around 16.5 percent (Shannon, 2011). The market position of Sainsbury’s is quite strong in London as well as South East. It is observed that the retail branding is generally a customer oriented approach. The five major areas where Sainsbury’s has recognised growth were ‘great food at great prices’, ‘greater number of complimentary food chain’, ‘reaching maximum customers by means of extra channels’ and ‘increasing the space of supermarket’ along with ‘active property management’. These strategies have helped the retail store to sustain itself in the third position. Sainsbury’s possesses two formats of stores namely traditional super market stores and convenience stores (Li, 2008). The retail business strategy is different from the strategies of other businesses. In this paper, the brand strategy in retail sector has been discussed. The paper seeks to discuss about the brand strategy of Sainsbury’s. The brand strategy developed by the company in their retail business enables it to acquire more customer loyalty and this aspect has been highlighted in the paper. The importance of this strategy in fulfilling the need and expectation of customers has also been included in the paper. The paper also comprises of the relationship between services of the company and the need of customers. 2.0 Retail Branding The retail branding is considered as a well known concept in present scenario. The business in retail industry is growing rapidly and generating more chains of businesses. The branding of retailers is different from other product brands. The retail branding is genera lly ‘multi-sensory’ and it is developed by focusing on the knowledge of consumers. The brand image is adopted in different ways in this type of business. In the retail outlets there are various attributes that act as persuading factors for consumers such as quality of products, brands that are sold, services, appearance of store, the price level, behaviour as well as service of employees among others (Ailawadi & Keller, 2004). The business of retail industry is based on their adaptation towards the trends of society as well as taste of customers for new products. This adaptation generally influences more consumers. There is a chance of retail business to be eliminated from the society if it is incapable to fulfil the requirement of market. In this type of business, major focus is provided towards the customers as they are directly linked to the product of the stores (Mansoory & Mehra, 2010). 3.0 Strategy of Sainsbury’s The brand of Sainsbury’s was essentia lly developed with an intention to provide customers with healthy, fresh, secure and delicious foods. The company has focused towards various approaches before adopting strategies. Their main focus has been on quality, fair price, fresh food, innovative food and other product lines. Based on these aspects, the company developed its strategies to fulfil customers’ expectation (J-Sainsbury, 2010). The strategy of the company is principally based on the five areas and based on this strategy, brand image is developed. It also provides emphasis on the five selected strategies so as to enhance their business and retain customers (J-Sainsbury, 2010). In the first strategy of ‘great food at fair price’ the company has an intention to provide healthy, fresh, safe and tasty food and thus it has continued to make innovation in their product. These innovative products facilitate them to be a leader in delivering the quality products at fair prices (J Sainsbury Plc, 2011). Th e main focus in this strategy is to provide extreme importance on

Harvard case Ducati Essay Example for Free

Harvard case Ducati Essay Take a look at the websites for Harley-Davidson (www. harley-davidson. com), Yamaha (www. yamaha-motor. com), and Indian (www. indianmotorcycle. com). Who are their potential customers? How is each of these companies appealing to their potential customers? Are they using emotion, facts, comparisons, etc? How effective do you believe each of them to be? Harley Davidson (www. harley-davidson. com) Who doesn’t know Harley Davidson? It is a popular American motorcycle manufacturer. Also known as H-D or Harley founded in 1903 by William Harley and Walter, William, and Arthur Davidson, who built their first three motorcycles in a shed in Milwaukee. Harley sells heavyweight which is over 750 cc motorcycles designed for traveling on highways. It was one of two major American motorcycle manufacturers to survive the Great Depression during the first decade of 20th century. Harley-Davidson has come a long way since filing for bankruptcy in 1986 once the company realized how to connect with potential customers. According to Ken Schmidt, Harley-Davidsons former director of communication said that they don’t compete with hardware which only creates pricing pressure. Instead, they use the hardware as protection and the process behind it as their weapon. Their weapon of choice is getting potential customers to like them more than their competitors. From a hardware and utility perspective, everything does the same thing, so Harley do business with people, brands and organizations they like. Schmidt also said â€Å"When all things are the same and we feel no inclination to do business with one particular company over another, we buy from whoever is willing to sell us a cool piece of hardware at the lowest price. We are all consumers; the things we buy, the reasons we buy them, regardless of how much we spend, do not make sense. † Notice our customer is one of the key points in doing business. Harley-Davidson sale person continuously ask potential customers what that they really wanted and produce that product and sell it to them at a profit. Harley-Davidson brings motorcyclists together to create social network. Today there are 1,300 Harley dealers worldwide, 650 of which are in United States. The group are getting larger. The sales person refers the customers as a friend. The customer feels good once you treat them like a friend. By this they will go out and spread the word which create a bigger chain of ‘friends’ around the world. Current customers have told Harley-Davidson’s management to keep the identity, look and sound of the motorcycles because they are unique. When customers view are heard and accepted it develop greater brand loyalty, creating customer experience that is unique and valuable. Harley-Davidson ranging from CEO and sales person maintained personalised relationships with customers through face to face and social media contact. They use advertising nationally about four to five television commercials a year. These commercials are recognised because they are advertising the company not the product. They also advertised in national magazines such as Road Track, Popular Science, and Fortune as well as specific motorcycle magazines as Easy Rider. Locally, individual Harley-Davidson dealers advertise on the radio and through direct mail. Internet is a great and fast way to promote as it reaches the entire world. Harley owners can find new product where new customers are able to see what products Harley-Davidson has to offer and can compare the price with similar products. The more information the public can get the more chances of a potential customer. The purpose of Harley-Davidsons mass media advertising is to inform and remind which move customers from ignorance to awareness. The plants maintenance organization is a strong proponent of: * Technology * A focus on detail and root causes * Team concepts * Communication and sharing By effectively using these tools, says lead maintenance reliability engineer Dana Fluet, We are moving toward being 100 precent proactive and having zero fire-fighting. Its the way that were doing business at Harley-Davidson. As a result for the full year 2012, Harley-Davidson continues to forecast a five – seven percent increase in motorcycle shipment compared to last year, 2011. Companies can build customer relationships at many levels, depending on the nature of the target market. Harley-Davidson established the Harley Owners Group (HOG) in 1983 which gives Harley riders a way to share their common passion of â€Å"making the Harley-Davidson dream a way of life† HOG also build on the strong loyalty and community of Harley-Davidson enthusiasts as a means to promote not just a consumer product, but a lifestyle. HOG members typically spend 30% more than other. Harley owners, on such items as clothing and Harley-Davidson-sponsored events. HOG went international in 1991, with the first official European HOG Rally in Cheltenham, England. Today, more than one million members and more than 1400 chapters worldwide make HOG the largest factory-sponsored motorcycle organization in the world. HOG benefits include two magazines (Hog Tales and Enthusiast), a HOG Touring Handbook, a roadside assistance program, a specially designed insurance program, theft reward service, a travel center, and a â€Å"Fly Ride† program enabling members to rent Harleys while on vacation. 1. http://www. sema. org/sema-enews/2010/13/sema-show-seminar-how-harley-davidson-reinvented-itself 2. http://en. wikipedia. org/wiki/Harley-Davidson 3. http://www. scribd. com/doc/2670384/Harley-Davidson-Analysis 4. http://www. scribd. com/doc/19943405/Harley-Davidson-Case-Study 5. http://catalogue. pearsoned. co. uk/assets/hip/gb/hip_gb_pearsonhighered/samplechapter/0273755021. pdf 6. Text Book Principle of Marketing Thirteenth edition Yamaha (www. yamaha-motor. com). Genichi Kawakami was the first son of Kaichi Kawakami, the third-generation president of Nippon Gakki (musical instruments and electronics; presently Yamaha Corporation). He was the second Kawakami to join the Nippon Gakki Company. He explored producing many products, including sewing machines, auto parts, scooters, three-wheeled utility vehicles including motorcycles. Market and competitive factors led him to focus on the motorcycle market. Genichi actually visited the United States many times during this period. If you are going to make it, make it the very best there is. With these words as their motto, the development team poured all their energy into building the first prototype, and ten months later in August of 1954 the first model was complete. It was the Yamaha YA-1. The bike was powered by an air-cooled, 2-stroke, single cylinder 125cc engine. Yamaha continued to grow. They have diversity products including snowmobiles, race kart engines, generators, scooters, ATVs, personal watercraft and more. Genichi Kawakami step up for Yamaha Motor Companys success with his vision and philosophies. His total honesty towards the customer and making products that hold their own enables the company that serves people in thirty-three countries, to provide an improved lifestyle through exceptional quality, high performance products. Yamaha motor has expended to Star motorcycles, Sport, Outdoors, Watercraft and Marine. Now Yamaha motor has more than 400 dealers across the country and now they are planning to spread out to more cities increasing its dealer network to 2000 by 2018. To be on top you have to know your customer. Genichi once said, I believe that the most important thing when building a product is to always keep in mind the standpoint of the people who will use it. An example of the commitment to walking in the customers shoes was the move in 1966 by Yamaha to continue its expansion. John Bayliss who is the Motorcycle Product Manager of Yamaha Motor Canada Ltd said â€Å"The new FJR1300 is attracting lots of very positive feedback. A number of customers have already stepped up and left deposits with our dealers, without even seeing the bike in person! It tells us that the designers and engineers have done a great job and satisfied customers need. Yamaha motor website makes the customer easy to find what they want. Yamaha motor also created a link ‘My YAMAHA’ is for you. By becoming a member of ‘My Yamaha’ customer will have access to many exclusive member benefits such as build a customised web page and set as your browser’s home page, Create Save accessorised ATVs in any of the Build-Your-Own sections, Build Save a Wish List for Genuine Yamaha Parts and Accessories and also customer can view and print vehicle Maintenance Schedules Services Specifications back from year 2002. Yamaha motor also offer Pro Yamaha Motorsports dealer. A Pro Yamaha Motorsport dealer is a customer satisfaction focused dealership that has consistently excelled in providing customer with the best sales experience, the best service experience and the best ownership experience. By ‘Walking in customers shoes’ slogan it will make Yamaha motor understand the needs of customer by this they will deliver faster and better. By having more products in the market, it will be easier for people to know your brand. 1. www.yamaha-motor. com 2. http://www. presidion. com/industry_solutions/commercial/materials/case_studies/Yamaha%20Motor%20Europe. pdf 3. http://cars. sulekha. com/yamaha-motors-expand-their-dealership-network-in-maharashtra_car_news_2935 4. http://www. yamaha-motor. com/sport/myyamaha/login/L3Nwb3J0L215eWFtYWhhL2hvbWUuYXNweA==/starthere. aspx Indian Motorcycle (www. indianmotorcycle. com) The Indian motorcycle was originally founded as the Hendee Manufacturing Company by George M. Hendee in 1897 who manufacture bicycles. They renamed the Indian Motocycle Manufacturing Company in 1928. Carl Oscar Hedstrom joined in 1900. Both of them are former bicycle racers and manufacturers. They teamed up to produce a motorcycle in Hendee’s home town of Springfield. It was successful and the sales increased drastically during the next decade. In April 2011, Polaris Industries purchased Indian Motorcycle Company. Backed by $2 billion Company, the customer can expect the confidence of the Polaris engineering team, vision, quality and performance to be delivered in the classic Indian Motorcycle. Now, Polaris is redesigning Indian bikes from a clean sheet of paper to capture the spirit of the Chief and other Indians from a half-century ago, but to use a modern engine and other components to make the bikes rider-friendly. With the slow economy, Indian had a tough road due to a restricted and high end line of motorcycles. Polaris, on the other hand is far more expanded and able to weather the current market conditions. This could be a good combination for both companies This store also carries many ranges of back seats, decorative trim, leather jackets, hats, shirts and more. Customers and fans can join a rewards membership program for added benefits, events and discounts. We use mobile toolboxes equipment to set up a fabrication shop under canopy for customers to get a unique personal experience in the techniques. There are hundreds of events held all over the country each year. Indian motorcycle show potential customers that the modifications builds can be done without huge machines million dollar facilities, they can get their local dealer to do the modifications or even do some themselves. They even do small workshops for potential existing customers. This can help to change customer thinking. In Indian Motorcycle website it stated RIDE PROUD. RIDE INDIAN. Indian Motorcycle is determined to deliver a premium experience to riders around the world. Indian Motorcycle is looking for a select dealer business operator that will proudly represent their brand while assuring a premium buying and ownership experience for consumers. Understanding what customers need in a purchase experience is critical in meeting the needs of the market. We spent a substantial amount of time talking with motorcycle riders to understand what they want from their dealer. This understanding was the basis for the store design and dealership operational expectations. The customer experience is paramount in the success of the Indian Motorcycle brand and a profitable dealership. Indian Motorcycle store branding was established directly from what consumers told us and what they expected when shopping for a premium motorcycle. These riders want an open environment that allows enough room to walk between the motorcycles. They do not want to have to walk through or around other products to get to the bikes. Having an adequate selection of apparel and accessories is also very important to their potential consumers. The store layout and design will give customers a premium shopping experience that is constant with their expectations. This look and feel will be consistent in the dealerships, at major motorcycling events, and all other consumer and public interactions with Indian Motorcycle. In addition to the dealership location and shopping environment, customers also have expectations about how they should be treated. They want to be able to sit on the motorcycles, start the motorcycles, and take a test ride. It is important to them to be able to feel firsthand how the motorcycle performs and fits their riding style. These riders want to be able to have conversations with a knowledgeable staff that listens and responds properly. They want the staff to be motorcycle buffs that understand motorcycle riders. Indian motorcycle training, support, and operational standards will help ensure a positive â€Å"frictionless† interaction with our consumers. With the development of this strategy, they also understand the need to align with the right partners in the market. Indian Motorcycle dealers will need to understand and embrace the â€Å"Ride Proud, Ride Indian† culture. They should understand that that they are making an investment in their future with Indian Motorcycle. They will be expected to maintain the highest level of respect for the Indian Motorcycle brand and the Indian Motorcycle rider. Indian Motorcycle gathers and uses your personal information to run the Indian Motorcycle Web site and carry out the services you have requested. They also use your personally identifiable information to inform you of other products or services available from Indian Motorcycle and its associates. Indian Motorcycle may also contact you via surveys to conduct research about your opinion of current services or of potential new services that may be offered. Indian Motorcycle keeps track of the websites and pages that customers visited within Indian Motorcycle in order to decide what Indian Motorcycle services are the most popular. This data is used to deliver modified content and advertising within Indian Motorcycle to customers that are interested in a particular subject area. Indian Motorcycle is an iconic brand with a proud legacy and a bright future. We will offer Indian Motorcycle Brand training to ensure that all dealership appreciate the legendary heritage of Indian Motorcycle and the brand that they have been entrusted to help steward and grow. Training will also be provided to be certain that dealership personnel understand who the customer is and what they expect in a finest shopping experience. 1. http://www. indianmotorcycle. com/en-us/pages/home. aspx 2. http://www. phatridez. biz/Polaris. html 3. http://thekneeslider. com/polaris-buys-indian-motorcycles/.

The Legitimacy of Electronic Scholarly Publishing Essay -- Argumentati

The Legitimacy of Electronic Scholarly Publishing At most institutions of higher learning in the United States and worldwide the emphasis is placed on the depth and breadth of the institution's research, at least as far as the institution's reputation and renown are concerned. An institution that does not produce much scholarly research in the form of conference activity or publication activity will not carry the same high regard as an institution which is much more involved in conference participation and publication. Sometimes individual state institutions are regarded as having powerful personas if they have established and maintained their university presses, but other universities do not have the funding nor the personnel to attempt such an endeavor and must seek other venues for touting their scholarly accomplishments. While most scholarly publishing is in the traditional print medium, a growing number of scholarly publications are finding new offices in the new technology, either in the form of e-books or online scholarly journals. With the advent of the Internet and the World Wide Web, traditional print publications are having to decide if they want to ride the "information superhighway" or simply lag behind in a horse-drawn carriage. Some traditional media—television, radio, newspapers, and magazines—have tested the waters by providing online access to some of their features. Similarly, some scholarly journals, convinced that a foray into electronic publication does not mean lower revenues nor higher costs, have also decided to continue their traditional publication while including access to selectively chosen features. The American Journal of Physiology—Heart and Circulatory Physiol... ...text Journal.† Serials Review. 22.1(Spring 1998): 1-19. MasterFILE Premier. Ebscohost. Galileo. http://www.galileo.usg.edu Sweeney, Aldrin E. "E-Scholarship and Electronic Publishing in the Twenty-First Century: Implications for the Academic Community." Education Media International. 38.1 (March 2001): 25-38. Academic Search Premier. Ebscohost. Galileo. http://galileo.usg.edu Tomlins, Christopher L. â€Å"The Wave of the Present: The Printed Scholarly Journal on the Edge of the Internet.† Journal of Scholarly Publishing. 29.3(April 1998): 133-150. Academic Search Premier. Ebscohost. Galileo. http://galileo.usg.edu Wills, Mathew, and Wills, Gordon. "The Ins and the Outs of Electronic Publishing." Journal of Business and Industrial Marketing. 11.1 (1996): 90-104. MasterFILE Premier. Ebscohost. Galileo. <http://galileo.usg.edu>